The ever popular blogging platform Tumblr is about to enter the world of paid advertising on their site, even though its owner once told the world that online advertisements "turned his stomach".

Many brands are beginning to use Tumblr, but this will be the first time that there will be an option to pay for ad space within the web page.

Tumblr has been growinf rapidly during the last 12 months and so has been looking for addidtional ways over capitalising on their assets.  Site founder, David Karp has suggested that they will begin to offer companies advertisement space from May2.

In a recent unprecedented hacking incident involving Yahoo Japan has resulted in the possibility of up to 22 million login names which may have been stolen.

During the attack, a data file was stolen, which indentified almost a tenth of the total of 200 million users, according to reports.

According to a statement realeased by Yahoo Japan, the file does not actually contain all information which is necesary to impersonate a user, however they have advised all userd to change their passwords at the earliest opportunity.

Social networks are now a great way to stay in touch with your customers. You can use social media together with your marketing campaigns to further improve client relationships.

In this article we will discuss how you can use email marketing and social networks at the same time to make your advertisements and promotions reach more people, and to grow awareness of your brand.

1. When using a good email marketing program, you can easily include social media buttons, so that customers can share your campaigns on their walls or networking sites, as well as those of his contacts. For example, if someone receives an email about a special night in a club, they can put the campaign on their Facebook wall to encourage their freinds to attend.

These days a vast majority of people are using their mobiles and their SmartPhone to search the internet, to check their social networks and above all to read their emails. This means that any company who wants to ensure that their email marketing campaigns are read by their customers must consider the mobile user.

One of the most important tools on the market is the inboxe checker, where you can see how your message will render in any email client, from the iPhone to Hotmail.